Chery International Showrooms – A Seamless Brand Experience

A Story of Elegance, Safety, and Sustainability for a Family’s Favorite Space.

At a glance

Project Name

Chery International Showrooms – A Seamless Brand Experience

Location
Challenge

Outdated design, fire safety concerns, sustainability goals, and need for quick installation.

Success Highlight

100% recyclable materials used, aligning with the family’s sustainability goals
No Smoke, no molten droplets, and self-extinguishing FIREWALL technology ensured enhanced safety
Seamless installation completed within a short timeframe, minimizing inconvenience
Aesthetic transformation Turned a plain wall into a sleek, modern architectural feature

A Dream for a Backyard Revamp

Imagine stepping into your backyard—a place where life slows down, memories are made, and peace surrounds you. For one family in the United States, their backyard was their sanctuary, but it was missing something.

A plain, uninspiring wall detracted from the beauty they envisioned. They didn’t just want a wall; they wanted a feature that would elevate their space. Something beautiful, safe, and environmentally conscious that reflected their values and lifestyle.

Turning to Aludecor for help, they embarked on a journey to redefine their backyard—a space that now tells a story of elegance, sustainability, and safety.

The Challenge

Aludecor provided its MT Series Panels to balance aesthetics, safety, and eco-consciousness. These panels, complemented by
advanced FIREWALL technology, transformed the space into a modern masterpiece.

The purpose was clear: they needed more than just a wall. They wanted a structure that was visually stunning, safe, and sustainable—a perfect reflection of their values and aspirations.

The Solution: Aludecor’s CID Program for Custom Branding

Aludecor experiences the CID for handling automotive brands -We have handled brands like Jaguar, Mercedes, BMW,  Porsche, Hyundai, Suzuki, KTM, Vespa, KIA, Ford, Nissan,  etc.

1
Custom Brand Finishes

Aludecor created exclusive custom shades and finishes tailored to Chery’s brand identity, ensuring visual consistency across showrooms.

2
High-Performance ACMs

Aludecor supplied fire-retardant, weather-resistant Aluminum composite materials (ACMs) for long-lasting durability and safety.

3
Sustainable Solutions

Staying true to their sustainability values, the family benefited from Aludecor’s commitment to eco-conscious manufacturing. The panels are fully recyclable, and the aluminum used in the ACM is 30% recycled, making them an environmentally responsible choice.

Aluminum’s 100% recyclability further reduces waste, ensuring the project’s green credentials.

4
Hassle-Free Installation

Thanks to the lightweight design of Aludecor’s panels, the installation was seamless and efficient. The panels flexibility allowed easy customization, saving both time and labour while minimizing disruptions to the family’s routine.

The project not only met but exceeded the family’s expectations, delivering a functional, elegant wall within a short timeframe.

Implementation

Aludecor collaborated with ZORG ARQUITECTOS and Chery’s design teams to align materials and aesthetics. Custom manufacturing processes ensured precise color matching and panel sizing.

Results and Impact

Cohesive Brand Identity

All showrooms now reflect a unified brand image.

Enhanced Safety and Durability

Fire-retardant, weather-resistant ACMs ensure showroom safety and durability.

Sustainability Leadership

Chery showrooms now stand as models for eco-conscious construction using recyclable materials.

Customization at Scale

Aludecor successfully executed large-scale customization, maintaining quality and timelines.

Conclusion

Through Aludecor’s CID program, Chery showrooms became more than sales spaces—they became immersive brand experiences.

Elevate Your Brand Spaces with Aludecor

Looking to craft spaces that echo your brand identity? Connect with Aludecor for tailored solutions that merge innovation, safety, and sustainability.

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